A world leader in the manufacture of prosthetic limbs and silicone skin cosmeses, Dorset Orthopaedic are based on the south coast and serve a global client base.

With over 19,000 amputees served over a twenty year period, the management team wanted to refresh their website to reflect the variety of clients they engage with.

In addition, the team wanted to integrate social networking within their marketing mix to allow a much simpler mechanism for clients and clinicians to share their often amazing stories.

The //futurestech team developed a brief that simplified their previous web presence, yet at the same time to engage modern tools such as open-source web platforms and visual tools such as jQuery using JavaScript Libraries. The new site was designed with a comprehensive search engine optimisation program integrated into the program.

The result was a clean, modern and engaging website that will evolve over coming months to integrate more new products and to allow greater visualisation of the social networking tools such as Twitter and Facebook.

Tags: advertising, branding, marketing, web